D&AD gave us a brief to "develop a PR-first idea that celebrates the retro gaming conversation on Twitter and the people driving those conversations."
Then they gave us a Yellow Pencil for our idea.
Twitter: Konami Code
They also had some really nice words to say about our idea.
What kind people.
Copy: Sam Carlson
Art Direction: Teiano Lesa
Art DirectionL Caylee Riding
Art Direction, Motion Design, Overall Wizardry: Brandon Hemsley